Everything listed under: Makeup

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    Perfect makeup for the summer sun

     A gorgeous look for both work and play using the stunning Aveda Spring/Summer 2016 Collection. Click the video below to learn how to recreate it! 

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    Indian Sunrise Makeup Tutorial

    I had the pleasure of hanging out with the very talented Nikki Hodgkins for a day and learned a thing or two about makeup application. So today I am sharing with you our indian sunrise makeup tutorial! Enjoy!  

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    The perfect Eye Shadow for your everyday look!

    Have you found your soulmate? Your makeup soulmate that is! Introducing Aveda's new soul-mate shades...the perfect eyeshadow to compliment your hair color.

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    Sublime Spirit Aveda Fall/Winter 2015 Collection


  • Celebrate Spring Break in Style

      Aveda's new limited edition spring collection, Rare Bloom, is spring in a nutshell.    Warm floral tones with plenty of pop make the makeup for this collection a no-brainer. The eye shadows range from a beautiful, barely there warm shimmer (rose gold) to a rich-as-velvet deep purple (indigo sky).    However, everyone's favorite part of this collection seems to be the lip colors.

  • 4 Makeup Looks for the Holidays!

    Holiday Parties are upon us, jazz up your makeup for the evening with one of these easy and beautiful Aveda Looks!Mixed MetalsThis look is drawing on the super popular trend of silver and gold together. The eyes are gold and black on the top lid, and silver on the bottom lash line. Eyes-Top Lid: Gold color from Golden Cypress, Black Tulip, lightest shade from Copper Haze for blending. Bottom Lid: Silver from Twilight, Liner in Black Orchid, Mosscara in Black ForestCheeks- Plum TouchLips- Li...

  • MFX Makeup How to: Ombre Lip Color

    Lauren has put together a wonderful tutorial on a quick, easy and beautiful lip color technique. Today were showing Gogi Berry a luscious red from our fall/winter collection Romantic Grandeur. To make a more subtle everyday look choose a lighter pink and a brown liner.

  • Romantic Grandeur Fall/Winter 2014 Collection


  • MFX Makeup How to: Antique Gold Eyes

    Welcome to our First Fall Makeup How to Video. Today we are going to go over how to create the eye look "Antique gold" by layering some beautiful Aveda colors from our Fall/Winter Collection. We will be using 4 Single Eye Colors; All Spice, Ivory Lotus, Golden Cypress and Gypsum Grey.

  • New Years Makeup tips

    Around the holidays, everyone seems to be going to a party and at a loss for a new way to make their makeup pop. It can be difficult to do something dramatic and new with your makeup, especially if you stick to a specific color range. If you're used to neutrals, neutrals are what you know, and what you're comfortable with.

  • What makes Aveda makeup different?

    Did you know that we absorb up to 60 percent of what we put on our skin?  Have you read the ingredients in that mascara or eye shadow you purchased from the department store?  Many of the ingredients in makeup we purchase at department or drug stores have been linked to cancer.  There are enough things out there to worry about without worrying about the ingredients in your makeup! So, what ingredients are potentially dangerous?  There are 12 toxic ingredients found in many co...

  • 2013 Fall Fashion 101

    It's time again to start asking "What is hot this fall?"  The good news is many of the trends for fall 2013 are repeats from last year's trend report but with new styling or colors.  A few new additions to the wardrobe will have your ready for fall in no time! Check out what models were sporting on the runways so you can be ready for the cooler days ahead! Leather:  The leather trend has been hot for a few years now so don't put the leather away yet!  Look for pieces inspired...

  • Quick styling tips that are totally worth trying! Part III

    By:  Cassie Ward, Colorist, Circle C Ranch Location WIG OUT! Thinking of making a big change? Are you wanting to go from a blonde to a brunette?

  • The NEW Aveda 2013 Fall Winter Collection

    Coming to MFX in July, the new fall/winter Aveda Makeup collection Heartlands. Enjoy the photos, more information coming soon!

  • I'm Engaged - What NOW?! A Salon FAQ for Brides

    As Maximum FX's wedding planner I have a lot of brides ask me a lot of questions!  Here are a few of the most common questions brides have about their wedding hair, skin, and makeup. When should I call to make my appointment?

  • Quick styling and beauty tips from Cassie that are TOTALLY worth trying. - Part 2

    By: Cassie Ward, Colorist, Circle C Ranch Location Everyone always wants to look like they just stepped out of the salon, whether you are blazing out the door to get to work or all dressed up for a hot date. Here are some quick styling and beauty tips that willl save you time and will keep you always looking your best. Trust me, they are worth a try.

  • Gluten-free Aveda Products: A Guide To Healthier Living (Updated)

    By: Lilla Glaeser, Director Of Human Resources If you’re like me, living with a gluten sensitivity, it can be hard to find beauty products that are gluten-free and give you the desired results. Between 0.5 and 1.0 percent of people in the United States are sensitive to gluten due to Celiac disease**. Gluten is a protein found in grains such as wheat, barley, rye and triticale (a cross between wheat and rye).

  • Help! I just had the worst brow wax of my life! Now what?

    I know first hand of that experience...we've all had a bad brow wax at some point in our lives, and it's very upsetting and frustrating. It also makes you wary of just anybody waxing them again. First of all, I recommend that you do some brow wax research in your city.

  • How to take day/office makeup to evening makeup in less than 10 minutes

    It's Friday afternoon, and you are almost done, ready to go home from the long day of work when you get that last minute text from friends planning an impromptu happy hour at the hippest new place in town. You want to go, but you're fretting because your make-up is either too boring or has basically worn off from the day. Well, here are 7 easy steps to take your day make-up to evening in less than 10 minutes!

  • Eye Diagram, Parts of the Eye, Basic Eye Makeup

    Here's a great blog post with a diagram that illustrates the different areas of the eye. Great resource for eye makeup. Click on the image for even more information regarding this topic.

  • 5 Reasons to clean your makeup brushes and how to do it.

    By Erinn Cain, Color Specialist, South Congress location Alright ladies let’s be honest, professional makeup brushes are an investment. And, like any other investment, we want a great return on that investment. To make sure that will happen you must take care of your brushes.

  • You're 8 weeks away from fuller, thicker, longer-looking lashes

    For over 30 years Aveda's been a leader in plant-powered professional hair and skin care. Now this expertise extends all the way to your eyelashes with a gentle, botanically-based formula that’s more than Benefits: Gives you thicker, fuller, longer-looking lashes in just 8 weeks-and is gentle enough for everyday use. Our botanical formula is: more than 98% naturally derived clinically proven to perform ophthamologist-tested safe for contact-wearers Usage: Brush at the base of the top lash-line a...

  • Pucker Up! The perfect accessory for your little black dress!

    By: Whitney LaBrecque Sometimes the right accessory for your little black dress is not jewelry, sometimes all you need is the perfect bold lipstick to make you stand out. Here’s a step by step guide to help you put your best lips forward. Step 1:  Exfoliate your lips.

  • Quick Smokey Eye

    Source: bing.com via Maximum on Pinterest

  • Halloween Makeup Idea

    Source: halloweencostumes.com via Kylie on Pinterest

  • Is the Summer heat creating makeup challenges?

    Keeping your makeup looking fresh as temperatures remain high this time of year, can be a real challenge. During the summer cosmetics can feel heavy, clog the pores, or slide off the face. A few things that can help include switching to a lighter moisturizer, forgoing foundation and powder all together, and relying on a bit more concealer around the eyes and corners of the nose.

  • Make-up artist, Roshar, visits MFX!

    Roshar used Tabitha, Circle C Manager, as his model for his class. On Wednesday, May 11, Maximum FX Salons Spas was lucky enough to have the honor of make-up artist, Roshar, visiting the salon to teach an editorial make-up class to its staff. According to his website, Roshar began his career at a young age, eventually paying his rent by doing all of his roommate’s make-up as payment!

  • Green beauty tips for Earth Day 2011!

    You don't have to just celebrate Earth Day together... Make it last all month! Or year!  According to Grist.com, a site for environmental news, commentary and advice, Austin is the 15th most green city in the world.

  • How to get the hottest fall make-up trends using Aveda

    New Aveda Fall Make-up Fall 2010 make-up trends include everything from bold, red lips to rosy, pink cheeks. To get the hottest looks in fall make-up, add these Aveda cosmetics to your make-up bag. Bold, red lips.