• Why shouldn't I sleep on my wet hair?

      Q:Why shouldn't I sleep on my wet hair? Hair has an ability few people know about. It's elastic.   Read More...

  • How to create an easy side braid

    Watch this MFX video on how to create an sweet and simple side braid!      Read More...

  • Your GO TO Aveda for a Night on the Town!

    HAPPY ST. PATRICKS DAY! It is a busy week in ATX!   Read More...

  • Celebrate Spring Break in Style

        Aveda's new limited edition spring collection, Rare Bloom, is spring in a nutshell.      Warm floral tones with plenty of pop make the makeup for this collection a no-brainer. The eye shadows range from a beautiful, barely there warm shimmer (rose gold) to a rich-as-velvet deep purple (indigo sky).   Read More...

  • Come see the New Talent at MFX!

    It can be a bit nerve racking to see a new salon and hairstylist, and going to a New new stylist can be even more terrifying. The first thing you can't help to think when you get a fresh out of beauty school colorist is this: We have been programmed to think that way! If I go to a new stylist I will come home looking like an Easter egg. But that isn't the case! (Unless of course you want to celebrate spring with a little pink) Our Apprentices go through a very rigorous training pr...  Read More...

  • Say Goodbye to Puffy Eyes & Hello! BK Energizing Eye Cream!

    Rid yourself of tired puffy eyes and dark circles—keep those peepers looking bright! Many of us battle dark circles and puffiness around our eyes—this can make us appear tired and old.  Having bright and refreshed eyes will make us look more youthful and alert…and who doesn’t want that?   Read More...

  • Community Day Feb 25th for Moja Tu!

        February 25th Visit your favorite Maximum FX location, get a service or buy a product and a percentage of all sales will go to locally run charity:    Moja Tu is focused on providing children who have financial need an opportunity to get an education to primary and secondary school. Whether they need financial support to pay for the school fees, uniforms and shoes, books and supplies or housing/food. Find out more about this amazing organizat...  Read More...

  • Bring Summer back to your hair with Balayage.

    The warm months in beautiful Austin are around the corner and what better way to celebrate the season than enhancing your natural haircolor, or the color you have been in love with for years and don’t want to deviate from?  Balayage is a quick and low maintenance way of updating your look, without completely changing it. It is a technique that produces an effect that is seamless and natural, and great for any hair type or color.   Read More...

  • Volunteering with Rufftail Runners

    My experience with RuffTail Runners...For the first time in my life, I have had my own personal experience with volunteering.  After my beloved dog, Celis, passed away in October, I knew I wasn't the least bit ready to open my heart to another furkid.  My only past involvement with volunteering was donating money or goods, because "I just didn't have time" for anything else to take up my time in my day.  About two weeks after Celis passed away, I discovered how much "extra" time I...  Read More...

  • Aveda's New Luxurious Face Cream

    Botanical Kinetics Intense Hydrating Rich Crème This is one of the newest products on our shelves, and I wanted to get the word out that we LOVE IT! It’s a seriously luscious crème that has the staying power to really replenish your skin. With the Hydrating Soft Crème coming out at the same time, I wanted everyone to be sure who these products are for, and which is right for them.   Read More...

  • Your Valentine Gift Guide

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  • Aveda Gift Giving Ideas

    A Gift of Baths of Beauty  Bath and body care with an uplifting, beautifying aroma. beautifying creme cleansing oil 125ml beautifying body moisturizer 125ml beautifying composition™ 30ml $63    A Gift of Complete Calm Bath and body care in a calming shampure™ aroma with 25 pure flower and plant essences. shampure™ hand and body wash 200ml shampure™ body lotion 200ml hand relief™ with shampure™ aroma 40ml $49.50   A Gift of invigorating Relief Moisturizing ...  Read More...

  • Check out our new Ergo Ceramic Ion Brushes!

                                                                                                                                                  &nb...  Read More...

  • 4 Makeup Looks for the Holidays!

    Holiday Parties are upon us, jazz up your makeup for the evening with one of these easy and beautiful Aveda Looks! Mixed Metals This look is drawing on the super popular trend of silver and gold together. The eyes are gold and black on the top lid, and silver on the bottom lash line.  Eyes-Top Lid: Gold color from Golden Cypress, Black Tulip, lightest shade from Copper Haze for blending.   Read More...

  • Let Us Spoil Your Staff!

                                        Are you an owner of a business or a manager of an awesome team?  This is the perfect time of year to say "thank you" to your employees.  Look no further!   Read More...

  • Ellie's Holiday Staff Pick

    Here is our first Staff pick from our Aveda Holiday Collection!  Ellie Byrom Stylist at The Domain  My personal favorite holiday gift we offer is the aveda "a gift of warmth and light" candle. It has a really great smell, it just smells like Christmas to me. It also lasts a really long time.   Read More...

  • Pet of the Month! Raven!

    Here at MFX we are crazy about our pets! We can't help chatting about our adorable doggies, cuddly kitties, and even precious bunnies! Because we talk so much about our fury friends we thought it would be fun to introduce them to you!   Read More...

  • MFX Makeup How to: Ombre Lip Color

    ​Lauren has put together a wonderful tutorial on a quick, easy and beautiful lip color technique. Today were showing Gogi Berry a luscious red from our fall/winter collection Romantic Grandeur. To make a more subtle everyday look choose a lighter pink and a brown liner.   Read More...

  • Romantic Grandeur Fall/Winter 2014 Collection

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  • MFX Makeup How to: Antique Gold Eyes

    Welcome to our First Fall Makeup How to Video. Today we are going to go over how to create the eye look "Antique gold" by layering some beautiful Aveda colors from our Fall/Winter Collection. We will be using 4 Single Eye Colors; All Spice, Ivory Lotus, Golden Cypress and Gypsum Grey.   Read More...

  • Fall Fashion 2014

    While temperatures continue to stifle here in Austin, the rest of the world is buzzing about the upcoming fashions for fall 2014.  While sweaters and coats are still a long way away it is still fun to dream.  So what is hot for fall?   Read More...

  • Pet of the Month! Rabbie

    Here at MFX we are crazy about our pets! We can't help chatting about our adorable doggies, cuddly kitties, and even precious bunnies! Because we talk so much about our fury friends we thought it would be fun to introduce them to you!   Read More...

  • 2014's Fall Hair Trends

    Let's talk color first.  This fall be prepared to see the extreme ends of the color spectrum—literally—the coolest platinum blonde and the warmest brunette are on trend.  If blonde is your ambition, be sure to choose a shade of blonde that compliments your coloring and the blonder the better.   Read More...

  • Buy 2 Liters get 500 Bonus Points!

      Aveda Lovers rejoice! Buy two of your favorites in a Liter size and get 500 Pure Privilege Bonus Points now through October 25th! Not already a PP member?   Read More...

  • Its a Beautiful thing!

    Aveda Beautifying Oil Today I would like to tell you about one of my favorite new products and one of the best-kept secrets in the beauty industry, Aveda Beautifying Oil.  Aveda Beautifying Oil is made from the finest natural ingredients, which include jojoba oil, vitamin E, and lavender. Beautifying Oil is used to seal in skin’s essential moisture in order to produce beautiful skin that is irritation free and soft to the touch.   Read More...

  • 2014 Austin Business Award Winners!

    Congratulations to our wonderful salon teams for winning our Second Austin Business Award! "The Austin Chamber of Commerce is excited to announce our winners and celebrate all that is great about doing business in Austin," said Phyllis Snodgrass, Chief Operating Officer, Austin Chamber of Commerce. "We're proud to honor the many great businesses that make Austin such a tremendous place to work and live." The Austin Chamber of Commerce presented Maximum FX as the winner of the small business Cook...  Read More...

  • Pet of the Month! Bella

    Here at MFX we are crazy about our pets! We can't help chatting about our adorable doggies, cuddly kitties, and even precious bunnies! Because we talk so much about our fury friends we thought it would be fun to introduce them to you!   Read More...

  • Homemade Insect Repellent

    The mosquito invasion is upon us! Keeping yourself and your family itch free is a priority in the summer, especially with mosquitos carrying West Nile. What some of you may not know is that common insect repellants contain DEET which is toxic to infants.   Read More...

  • Pet of the Month! Sandy

    Here at Maximum FX we are crazy about our pets! We can't help chatting about our adorable doggies, cuddly kitties, and even precious bunnies! Because we talk so much about our fury friends we thought it would be fun to introduce them to you!   Read More...

  • How to Book your Appointment Online

      Please remember the most important part is to make sure you got that confirmation email, if you didn't go back and make sure you clicked complete order. If you did and still no email please give us a call to make sure your appointment got onto the schedule. Thank you!   Read More...

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